In January, the HBS Association of Boston heard from Diane Hessan, MBA ’77, about the insights from her massive research study to understand American voters. That project is now a highly-acclaimed new book, Our Common Ground, and Diane will return to share with us her surprising findings about voters in America: where we agree, how much we misunderstand each other, and where we go from here. We will save plenty of time for your questions and comments.
Diane will be interviewed by HBS’s Tsedal Neeley, Naylor Fitzhugh Professor of Business Administration, an expert on leadership, remote work, and large-scale change.
Following the formal program, there will be moderated breakout groups where attendees will have the opportunity to share their reactions and thoughts on this important topic.
5:00PM – 6:15PM ET Program
6:15PM – 7:00PM ET Optional Follow-on Discussion & Breakout Groups
Participants must register by NOON on July 21st to receive details on joining the discussion. The Zoom link will be sent out 24 hours before the event.
Please note that no refunds will be issued.
Entrepreneur, Investor, Board Member & Columnist
Diane Hessan, an award-winning entrepreneur and innovator in the market research field, is a nationally recognized expert on the American voter. A member of the Boston Globe Editorial Board, she has written extensively about the voices of the electorate. She is the founder and chairman of C Space, the first company to leverage social media for consumer insights. She received her BA from Tufts University and her MBA from Harvard Business School.
Naylor Fitzhugh Professor of Business Administration/HBS
Tsedal Neeley (@tsedal) is the Naylor Fitzhugh Professor of Business Administration at the Harvard Business School. Her work focuses on how leaders can scale their organizations by developing and implementing global and digital strategies. She regularly advises top leaders who are embarking on virtual work and large scale-change that involves global expansion, digital transformation, and becoming more agile.
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