Is there a science behind luxury? Why are some products and companies considered “beautiful” or “cool”? What’s the difference between a million-dollar abstract painting and paint splattered on a canvas? Why do some companies experience exponential growth while others remain stagnant or even begin to decline? How can you enhance the pull of your own brand, services, products, or spaces and make it more luxurious?
We invite you to a conversation with luxury industry guru, Pauline Brown, former Chair of North America for LVMH Moet Hennessy Louis Vuitton, on the topic of Aesthetic Intelligence or, what she calls, “the other A.I.” During the session, Pauline will share what A.I. is, why it’s important for business (and now more than ever), how it can be used for competitive advantage and which companies are doing it well.
This event is being sponsored in part by NeueHouse: the creative class of today informing the conversations of tomorrow.
When registering for this event, please be aware that your email information will be shared with NeueHouse for security purposes.
Please note that no refunds will be issued.
Speaker
Advisor/Lecturer/Author
Pauline Brown is the former Chairman of North America at LVMH Moët Hennessy Louis Vuitton, where she provided regional leadership for 70 brands in 5 sectors, including fashion, cosmetics, jewelry, wine and specialty retail. In 2016, she left the corporate world to join the faculty of the Harvard Business School, where she introduced a course, called
Moderator
Founder, Studio Ceria
Melissa Ceria is a journalist and the founder of Studio Ceria. She produces and moderates live talks for cultural institutions and luxury brands. For the past five years, she has served as the Director of Content and Cultivation for Marriott International’s Luxury Council, producing monthly talks, private dinners and an annual summit with CEOs. She leads the interviews for the Women’s Forum at NeueHouse, which includes monthly conversations with female leaders. She also serves as a consultant at the French Institute Alliance Francaise (FIAF) in New York, where for the past decade she has curated and moderated their Art de Vivre lifestyle talks.
Melissa started her career as the Eye Editor for Women’s Wear Daily and W magazine, before becoming a fashion writer at Harper’s Bazaar. Her writing has been featured in The New York Times, Harper’s Bazaar, Vogue, Time, Elle Decor, Departures, and Travel + Leisure. She is a graduate of Harvard College and lives in Manhattan with her husband and children.
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