What can businesses and individuals do to balance the increasing value of data with the need for privacy protection? Former Cambridge Analytica Director Brittany Kaiser and Tiffany Johnson of Wunderman Thompson will share important perspectives.
“Data has become the most valuable asset on the planet earth.” The amount of data currently in existence is staggering. Nate Silver, CEO of FiveThirtyEight, estimates that “three times per second, we produce the equivalent of the amount of data that the Library of Congress has in its entire print collection.” With such vast amounts of personal data being generated – privacy, oversight and protection of individual rights are becoming increasingly important.
Brittany Kaiser, former Sales Director of Cambridge Analytica and Co-Founder of Digital Asset Trade Organization (DATA), has a unique perspective on these issues. Her recent book Targeted: The Cambridge Analytica Whistleblower’s Inside Story of How Big Data, Trump, and Facebook Broke Democracy and How It Can Happen Again addresses the impacts of data ownership and transparency on everyday lives, current legislation and businesses. The changing business implications will be addressed by Tiffany Johnson, Senior Director Data Analytics and Tech at Wunderman Thompson.
Ms. Kaiser’s book will be available for sale and she will sign books after the panel.
The speakers will be videotaping the presentation portion of this event – no audience member will be recorded.
Please note that no refunds will be issued.
Speaker
Former Sales Director of Cambridge Analytica, Co-Founder of Data Analysis Trade Organization
Speaker
Senior Director Data Analytics and Tech at Wunderman Thompson
Moderator
Managing Partner of Group PRM
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