Date: Feb 13, 2019Time: 6:30 PM to 8:30 PM

LEAP: How to Thrive in a World Where Everything Can Be Copied

Wed, 6:30 PM to 8:30 PM Knobbe Martens Law Firm
General PublicMedia & Tech


Join us on February 13th, to hear IMD Business School Professor & Innovation Expert, Howard Yu from Switzerland, speak about his best-selling book, LEAP: How to Thrive in a World Where Everything Can Be Copied. A former doctoral student of Harvard Business School (2011), his dissertation on the topic of disruptive innovation was supervised by Prof. Joseph Bower and Clayton Christensen.

Despite patent filings, market dominance, and financial resources, copycat competition continues to pose an existential threat to all businesses, even in Silicon Valley. How can a business shield itself from copycats? In a book of narrative history and practical strategy, Howard shows that succeeding today is no longer just a matter of mastering the old tactics; companies also need to continue the discovery process, harnessing new strategies and advancements in technology while leveraging shifts in the marketplace. He identifies five fundamental principles that allow companies to make a leap and stay successful. He illustrates them with historical narratives that span a wide range of industries, countries, and eras—from textiles to pianos, from pharmaceuticals to digital apps, from Greenville, South Carolina and New York City to Basel and Tokyo, and from the 19th century to the imminent future.

LEAP has been selected among “the top 3 business book on strategy in 2018” by strategy+business and also the “10 Best Business Books of 2018” by Inc. magazine. Howard was shortlisted for the 2017 Thinkers50 Innovation Award, and in 2018 appeared on the Thinkers50 Radar list of 30 management thinkers “most likely to shape the future of how organizations are managed and led.”



Howard Yu

LEGO professor of management and innovation at IMD Switzerland

Howard Yu is the LEGO professor of management and innovation in the prestigious IMD business school in Switzerland as well as the director of its signature program, the three-week Advanced Management Program (AMP), an executive education course. In 2015, Yu was selected by Poets&Quants as one of

Date Time

Date: Feb 13, 2019Time: 6:30 PM to 8:30 PM


Knobbe Martens Law Firm1133 6th Ave
36th Floor, New York NY
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  • 20 / Member / Member Guest (limit one)
  • Free / Patron Members
  • 50 / Non-Member



John Bennett, Stephen Blacker, Thomas Brown, Melissa Budnick, Korina Cantagianni, Jennifer Cohan, Massimo Colosi, Judith Cronin, Roxana Damian, Rachna Dayal, Lino Dumani, Elizabeth Fairfax Brown, Michael Friedl, Giordano Fusco, Gretchen Grant, Susan Grant, Donna Gross, Rosanne Haggerty, Mary Hainsworth, Corey Hajim, Rena Han, Norman Hinerfeld, Klara Hoherchak, Michael Hoherchak, Shana Hunter Lee, Karen Larrain, Grace Lei Liu, Rolando Lekaj, Bolong Li, Viktoria Lindback, Alice Liu, Peter Malkin, Paulo Manaid , Helen Millson, Barrie Moskowitz, Katie O’Hare, Ellie Park, Maya Peyer, Brendan Phalan, Jan Poulsen, Roraj Pradhananga, Edgardo Rivera, Andrej Rusakov, Jamie Schleck, Georg Schroeder , Mascha Seiden, Al Sharif, James Sherman, Jeffrey Sklar, Earl Templeton, John Tsui, Larysa Tsui, Sangeetha Wickramasingam , Sing Williams, Howard Yu, david nachum, john quinn


Barrie Moskowitz

Knobbe Martens Law Firm

1133 6th Ave, 36th Floor, New York, NY, 10036